I'm on the editorial board of a poetry journal, so I have sympathy with editors. It's absolutely impossible to read a gargantuan stack of submissions with perfect care and sympathy. But resorting to these idiotic "personal" notes is useless and, for a self-doubting writer, downright destructive and cruel.
So when you're reading a student's creative work, ask those questions: "What's going on in this poem [or story or nonfiction piece]? What is the writer trying to do?" By and large, beginning writers aren't very cognizant of writing as a purposeful foray. The words just accrue on the page. By asking those initial questions, you open a door to a civil discourse about the piece. Now you can begin asking those great "what if" questions that can deal with anything from structural missteps to character development to punctuation and usage. The student is still in charge of the work, but you are offering insight into possibilities.
If a student is serious about wanting to be writer, she's going to get one of those stupid rejection letters some day. So teach her how to be a careful, considerate, focused critic of her own work. That way she has someone to depend on.
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